Privacy Policy
Data controller — Sole Proprietor Nataliia Serhiivna Nykytska, RNOKPP 2592015580, address: 4-A Slovianska Street, Apt. 5, Kharkiv, Ukraine. Requests about your personal data (access, correction, deletion, withdrawal of consent): info@babylon.net.ua or +38 (066) 325-56-92.
This personal data privacy policy (hereinafter — privacy policy) applies to all information that the Babylon online store, located at babylon.net.ua, may obtain about the user when using the online store website, programs and products of the online store.
1. DEFINITION OF TERMS
1.1 The following terms are used in this Privacy Policy:
1.1.1. «Online store website administration (hereinafter — site administration)» — authorized site management employees acting on behalf of the Babylon online store, who organize and carry out the processing of personal data, as well as determine the purposes of personal data processing, the composition of personal data subject to processing, actions or operations performed with personal data. 1.1.2. "Personal data" - any information relating to a directly or indirectly identified or determined natural person (personal data subject). 1.1.3. "Processing of personal data" - any action (operation) or set of actions (operations) performed with the use of automation tools or without the use of such tools with personal data, including collection, recording, systematization, accumulation, storage, clarification (update, change), extraction, use, transfer (distribution, provision, access), depersonalization, blocking, deletion, destruction of personal data. 1.1.4. "Confidentiality of personal data" - is a mandatory requirement for compliance by the administrator or another person who has access to personal data, the requirement not to allow their distribution without the consent of the personal data subject or the presence of another legal basis. 1.1.5. «User of the Babylon online store site» — a person who has access to the site via the Internet and uses the online store site. 1.1.6. «Cookies» — a small piece of data sent by a web server and stored on the user's computer, which a web client or web browser sends to the web server in an HTTP request each time it tries to open a page of the corresponding site. 1.1.7. «IP address» — a unique network address of a node in a computer network built using the IP protocol.
2. GENERAL PROVISIONS
2.1. The user's use of the online store site constitutes their agreement with this privacy policy and the terms of processing the user's personal data.
2.2. In case of disagreement with the terms of the Privacy Policy, the User must stop using the online store website.
2.3. This privacy policy applies only to the Babylon Online Store website. The Online Store does not control and is not responsible for third-party websites which the User may access via links available on the Online Store website.
2.4. The site administration does not verify the accuracy of personal data provided by the user of the online store website.
3. SUBJECT OF THE PRIVACY POLICY
3.1. This Privacy Policy establishes the obligations of the online store website administration to not disclose and ensure the confidentiality of personal data that the user provides at the request of the site administration when registering on the online store website or when placing an order for the purchase of goods.
3.2. Personal data permitted for processing under this Privacy Policy are provided by the user by placing an order on the website of the online store «Babylon» and include the following information:
3.2.1. User's full name;
3.2.2. User's contact phone number;
3.2.3. e-mail address;
3.2.4. delivery address;
3.2.5. User's place of residence.
3.3. The online store protects data that is automatically transmitted when viewing advertising blocks and when visiting pages on which a statistical system script («pixel») is installed:
3.3.1. IP address;
3.3.2. information from cookies;
3.3.3. information about the browser (or other program that provides access to displaying advertising);
3.3.4. access time;
3.3.5. address of the page where the advertising block is located;
3.3.6. referrer (address of the previous page). 3.3.1. Disabling cookies may make it impossible to access parts of the online store's website that require authorization. 3.3.2. The online store collects statistics on the IP addresses of its visitors. This information is used to identify and solve technical problems, to control the legality of financial payments made.
3.4. Any other personal information not specified above (purchase history, browsers and operating systems used, etc.) is subject to reliable storage and non-distribution, except for the cases provided for in clauses 5.2. and 5.3. of this privacy policy.
4. PURPOSES OF COLLECTING USER PERSONAL INFORMATION
4.1. The administration of the online store website may use the user's personal data for the purpose of:
4.1.1. Identification of the user registered on the online store website to place an order and (or) conclude a contract for the purchase and sale of goods remotely with the Babylon online store. 4.1.2. Providing the user with access to the personalized resources of the online store website. 4.1.3. Establishing feedback with the user, including sending messages, requests for using the online store website, providing services, processing requests and applications from the user. 4.1.4. Determining the user's location to ensure security and prevent fraud. 4.1.5. Confirming the authenticity and completeness of the personal data provided by the user. 4.1.6. Creating an account for making purchases, if the user has agreed to create an account. 4.1.7. Notification of the user of the online store website about the status of the order. 4.1.8. Processing and receiving payments, confirming tax or tax benefits by the user. 4.1.9. Providing the user with effective customer and technical support in case of problems related to the use of the online store website. 4.1.10. Carrying out advertising activities with the user's consent. 4.1.11. Providing the user with access to the websites or services of the online store's partners in order to obtain products, updates and services.
5. METHODS AND TERMS OF PROCESSING PERSONAL INFORMATION
5.1. The processing of the user's personal data is carried out without limitation of time by any lawful means, including in personal data information systems with the use of automation tools or without the use of such tools. 5.2. The user agrees that the site administration has the right to transfer personal data to third parties, in particular to courier services, postal organizations, telecommunications operators, solely for the purpose of fulfilling the user's order placed on the Babylon online store website, including delivery of goods. 5.3. The user's personal data may be transferred to authorized state authorities of Ukraine only on the grounds and in accordance with the procedure established by the legislation of Ukraine.
5.4. In the event of loss or disclosure of personal data, the site administration informs the user about the loss or disclosure of personal data.
5.5. The site administration takes the necessary organizational and technical measures to protect the user's personal information from unauthorized or accidental access, destruction, modification, blocking, copying, distribution, as well as from other unauthorized actions of third parties.
5.6. The site administration, together with the user, takes all necessary measures to prevent losses or other negative consequences caused by the loss or disclosure of the user's personal data.
6. OBLIGATIONS OF THE PARTIES
6.1. The user is obliged to: 6.1.1. Provide information about personal data necessary for using the Babylon online store website. 6.1.2. Update, supplement the provided information about personal data in the event of changes to this information.
6.2. The site administration is obliged to:
6.2.1. Use the information received exclusively for the purposes specified in clause 4 of this privacy policy. 6.2.2. To ensure that confidential information is kept confidential, not to disclose without the prior written permission of the user, and not to sell, exchange, publish or disclose in other possible ways the transferred personal data of the user, except for clauses 5.2. and 5.3. of this privacy policy. 6.2.3. To take precautions to protect the confidentiality of the user's personal data in accordance with the procedure usually used to protect this type of information in existing business transactions. 6.2.4. To block personal data belonging to the relevant user from the moment of application or request of the user or his legal representative or the authorized body for the protection of the rights of personal data subjects for the period of verification, in case of detection of inaccurate personal data or illegal actions.
7. RESPONSIBILITY OF THE PARTIES
7.1. The site administration, which has not fulfilled its obligations, is liable for losses incurred by the User in connection with the improper use of personal data in accordance with the legislation of Ukraine, except for the cases provided for in paragraphs 5.2., 5.3. and 7.2. of this privacy policy.
7.2. In the event of loss or disclosure of confidential information, the site administration is not liable if this confidential information:
7.2.1. Became public domain before its loss or disclosure. 7.2.2. Was received from a third party before its receipt by the site administration. 7.2.3. Was disclosed with the consent of the user.
8. Dispute resolution
8.1. Before filing a lawsuit in court regarding disputes arising from relations between the user of the online store website and the site administration, it is mandatory to submit a claim (a written proposal for voluntary settlement of the dispute). 8.2. The recipient of the claim within 30 calendar days from the date of receipt of the claim shall notify the claimant in writing of the results of the claim consideration. 8.3. If an agreement is not reached, the dispute will be referred to court for consideration in accordance with the current legislation of Ukraine. 8.4. The current legislation of Ukraine applies to this privacy policy and the relations between the user and the site administration.
9. ADDITIONAL CONDITIONS
9.1. The site administration has the right to make changes to this privacy policy without the user's consent. 9.2. The new privacy policy comes into force from the moment of its placement on the online store website, unless otherwise provided by the new version of the privacy policy. 9.3. All suggestions or questions regarding this privacy policy should be reported to the «contacts» section.
10. GOOGLE CUSTOMER REVIEWS AND THIRD-PARTY COOKIES
10.1. After placing an order, the user may be offered to take part in the Google Customer Reviews survey program. Participation is voluntary. If the user agrees, Google will send an email to the address provided after the estimated delivery date asking the user to rate the store. For this purpose Google receives the order number, email address, delivery country and estimated delivery date. Google processes this data in accordance with the Google Privacy Policy (https://policies.google.com/privacy).
10.2. The website uses third-party services, including Google (Google Analytics, Google Ads, Google Customer Reviews) and Meta (Facebook, Instagram). These services may use cookies to analyse traffic, display the reviews badge and show ads based on previous visits to the website.
10.3. Users can opt out of personalised Google advertising in Ads Settings (https://adssettings.google.com) or on the Network Advertising Initiative website (https://optout.networkadvertising.org), and can restrict cookies in their browser settings.
10.4. If you did not provide an e-mail address at checkout, you can optionally add it on the “Order placed” page. This e-mail is stored with your order and used only to contact you about this order and to invite you to the Google Customer Reviews survey (clause 10.1); we do not subscribe it to any newsletters.
11. FIRST-PARTY TECHNICAL COOKIES
11.1. The website stores first-party technical cookies bb_ft and bb_lt in your browser (for up to 30 days) containing the name of the advertising campaign or website you came from and the date of your visit — no name, phone number or other personal data. This data is used only to record where orders come from; you can delete these cookies in your browser settings.
12. ON-SITE CHAT ASSISTANT
12.1. The website offers the “Babylon virtual assistant” — a chat answered by artificial intelligence (the Claude model by Anthropic PBC, USA). The chat opens only after you click the “Ask Babylon” button.
12.2. What is processed: the text of your messages, the language and address of the page you write from; an order number and phone number (full or the last 4 digits) — only if you enter them to check an order status; a phone number or e-mail — only if you leave them so a manager can contact you. To generate replies, the conversation text is sent to Anthropic as a service provider (processor) under Anthropic's commercial terms and privacy policy (https://www.anthropic.com/legal/privacy). Your name, delivery address and other order details are not passed to the assistant; an order status is shown only when the order number and phone match.
12.3. Purpose: to answer your question, show your order status and pass your request to a manager. Conversations are stored in our database for 30 days and are accessible only to store staff; technical logs contain only counters and the question type, without personal data. Your device (browser localStorage) keeps the conversation ID and recent messages for up to 30 days; you can delete them with the “New chat” button or in your browser settings.
12.4. Do not send passwords, bank card details or other sensitive information in the chat. The assistant's answers are for information only; the terms of purchase are set by the Public Offer, and a manager provides the final information.
13. META ADVERTISING MEASUREMENT
13.1. To measure advertising performance, the website sends Meta Platforms (Facebook, Instagram), via the Meta pixel and the Conversions API, data about actions on the website (product views, adding to cart, checkout, purchase), your IP address, browser data, Meta cookies (_fbp, _fbc) and a random browser identifier bb_vid (a first-party technical cookie, up to 180 days, containing no name, phone number or other personal data).
13.2. If you place an order, the phone number and e-mail given in the order are sent to Meta only in hashed form (SHA-256, a one-way transformation; Meta does not receive them in plain text). To match later actions on the same device in the same way, the hashes are stored in the first-party cookie bb_am for up to 90 days. No new data is collected for this. Meta uses this data only to match events to ads and measure them, in accordance with the Meta Privacy Policy (https://www.facebook.com/privacy/policy).
13.3. You can delete these cookies in your browser settings and manage ads in Meta ad preferences (https://www.facebook.com/adpreferences).
14.1. Visitors from the EU/EEA, the United Kingdom and Switzerland (we determine the country from the IP address) see a cookie consent banner. Until you make a choice, only necessary cookies are used: no analytics or marketing cookies are set, and Meta (Facebook, Instagram) receives no events at all — neither from your browser nor from our server (Conversions API). Before consent, Google Analytics and Google Ads run in Google Consent Mode: without cookies and without a browser identifier, sending only anonymised technical signals.
14.2. The “Accept all”, “Necessary only” and “Customize” buttons (analytics and marketing separately) are equal choices. You can change or withdraw your consent at any time via the “Cookie settings” link at the bottom of the page; when you withdraw it, the cookies of that category are deleted. Withdrawal does not affect the lawfulness of processing before it. Your choice is stored in the bb_consent cookie for 12 months, after which we will ask again.
14.3. For visitors from the EU/EEA, the United Kingdom and Switzerland the legal basis for analytics and marketing cookies is your consent (Art. 6(1)(a) GDPR, Art. 5(3) of Directive 2002/58/EC). Necessary cookies work without consent because the cart and checkout cannot work without them. The campaign tags of the current visit (utm) are kept on the server in the session and with the order to record where orders come from (legitimate interest), without any additional cookies on your device. For visitors from other countries, including Ukraine, cookies work as described in sections 10–13; you can delete them in your browser settings.
14.4. Necessary (always on): the website session cookie (its technical name is a random string; cart and checkout, until the browser is closed); gip — country for currency and delivery (12 months); lang_choice — language choice (12 months); bb_consent — your cookie choice (12 months); browser local storage — checkout form data, the “Find my size” profile, the chat assistant history (on your device only).
14.5. Analytics (with consent): _ga, _ga_* — Google Analytics 4 (up to 2 years); bb_ft, bb_lt — where you came to the site from (30 days, section 11).
14.6. Marketing (with consent): _gcl_au and other _gcl_* — Google Ads (90 days); _fbp, _fbc — Meta pixel (90 days); bb_vid — a random browser identifier for Meta (180 days); bb_am — hashes of the order contact details for Meta (90 days, section 13). With marketing consent, data is shared with Google and Meta as described in sections 10 and 13.